Event Branding
Project objective was to create the brand identity for an annual event this one being The Sideshow Gathering. I found inspiration from researching vintage carnival posters and because the event showcased sideshow acts and oddities I felt having a darker twist and aesthetic to it would benefit the adult audience. The project includes: logo, event pamphlet, website, social media presence and merchandise.
I wanted to provide the audience something memorable and something they would want to read. The welcoming package includes a schedule of events, map of venue and booklet showcasing featured performers and history of the gathering.
